Plutux
$2.65
+0.38%
2026-08-28 16:00:01 EDT+$0.01
Consumer Cyclical
Specialty Retail
NASDAQ
Active Trading

D-Market Elektronik Hizmetler ve Ticaret A.S., founded in 2000 and headquartered in Istanbul, Turkey, is a prominent enterprise focused on managing a ...

Price Action

$2.65
+0.38%+$0.01
High
Low
52W High-20.4%
Rel. vol
Interval
Range3.3h
VolumeSMA5SMA10
D-Market Elektronik Hizmetler ve Ticaret A.S. (HEPS), headquartered in Istanbul, Turkey, is the operating entity behind Hepsiburada—an internet retail marketplace business model designed to connect a large network of sellers with a wide customer base. Founded in 2000, the company is commonly described as “Turkey’s Hepsiburada,” reflecting its role as ...D-Market Elektronik Hizmetler ve Ticaret A.S. (HEPS), headquartered in Istanbul, Turkey, is the operating entity behind Hepsiburada—an internet retail marketplace business model designed to connect a large network of sellers with a wide customer base. Founded in 2000, the company is commonly described as “Turkey’s Hepsiburada,” reflecting its role as a major online shopping destination that aggregates products from many merchants rather than relying exclusively on inventory ownership. From a products and services perspective, Hepsiburada’s core offering is marketplace retail across categories such as electronics and a broad range of non-electronic goods including books, sporting goods, toys, baby and children’s items, cosmetics, and home-related merchandise. Beyond the storefront, D-Market has built and/or operates specialized service lines that strengthen the end-to-end customer experience: HepsiExpress (in-app on-demand delivery for items like groceries, beverages, and flowers), HepsiJet (final-mile parcel delivery), HepsiLojistik (warehousing and fulfillment capabilities), and HepsiMat (designated package collection/drop-off points). In addition, HepsiAd provides advertising services and data-driven insights for sellers and brands, and HepsiGlobal enables customers to shop from international sellers. The platform also supports transactional and customer convenience services. Hepsipay is positioned as a digital payment and e-money service, extending the company’s role from commerce into payments. HepsiFly provides online airline ticket bookings, further broadening the range of services available through the ecosystem. In terms of cost and operating model, marketplace platforms typically scale with seller participation and logistics efficiency rather than linear inventory costs. D-Market’s investments in fulfillment, delivery, and pickup infrastructure can help improve delivery speed and reliability, which are key drivers of conversion and repeat usage. Financially, like many high-growth e-commerce operators, performance is often influenced by marketing and logistics-related expenses, working-capital dynamics, and the mix of GMV-driving initiatives (seller acquisition, promotions, advertising monetization) versus take-rate and service revenue. Key people leadership includes CEO Ender Özgün, who is associated with overall executive responsibility for the company. The business continues to pursue ecosystem expansion—combining retail, delivery, logistics, advertising, global marketplace, and payment services—to increase customer value while improving operational efficiency and customer retention.
Founded
2000
Employees
3611
CEO
Ender Özgün
Full Name
D-Market Elektronik Hizmetler ve Ticaret A.S.
Sector
Consumer Cyclical
Industry
Specialty Retail
ROE
-842.31%
Market Cap
$0.84B
Current Ratio
0.77
WACC
23.51%
ROIC
-146.24%

Contact Information

90 212 304 20 00
Kustepe Mahallesi Mecidiyekoy, Istanbul, IB 34387

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