Under Armour, Inc., together with its affiliates, focuses on the creation, marketing, and distribution of advanced performance clothing, footwear, and accessories for ...
Under Armour, Inc. is a global leader in performance athletic wear, established in 1996 by Kevin Plank, a former University of Maryland football player who sought to create moisture-wicking apparel that outperformed traditional cotton. The company's product lines span apparel, footwear, and accessories, featuring technologies like HEATGEAR, COLDGEAR, and HOVR ...Under Armour, Inc. is a global leader in performance athletic wear, established in 1996 by Kevin Plank, a former University of Maryland football player who sought to create moisture-wicking apparel that outperformed traditional cotton. The company's product lines span apparel, footwear, and accessories, featuring technologies like HEATGEAR, COLDGEAR, and HOVR cushioning, and are marketed under brands including UNDER ARMOUR, UA, and ARMOUR FLEECE. Distributing through wholesale channels, specialty retailers, and its own 422 brand and factory stores, as well as e-commerce, Under Armour reaches consumers in North America, Europe, the Middle East, Africa, Asia-Pacific, and Latin America. The company has expanded into digital services with platforms like MapMyRun and MapMyRide, offering subscription and advertising. Financially, Under Armour reported revenue per share of $11.56 and a net profit margin of -10% in the trailing twelve months, with a market cap of approximately $2.53 billion. Despite recent challenges, the company remains focused on innovation, athlete partnerships, and expanding its direct-to-consumer channels. Key leadership, including founder and executive chairman Kevin Plank, continues to drive the brand's vision to inspire athletes through performance solutions. With a workforce of over 14,000 employees, Under Armour aims to grow its global footprint and enhance shareholder value through strategic investments and operational efficiency.
YoYYoY means Year-over-Year. It compares the latest annual value with the previous annual value to show long-term trend strength.
QoQQoQ means Quarter-over-Quarter. It compares the latest quarter with the immediately previous quarter to show short-term momentum changes.
RevenueThe total money that came through the front door from selling things, before paying a single bill. Think of it as the grand total of every credit card swipe from customers. (YoY compares this year to last year's performance, while QoQ compares the current three months to the previous three).
$5.0B
-3.9%
-6.3%
Net IncomeThe absolute bottom line. If the company paid every single supplier, employee, banker, and tax collector, this is the actual money left in their pocket at the end of the day.
$-495.6M
-146.3%
+101.3%
Gross MarginThe basic markup. If they sell a $100 pair of sneakers, this percentage tells you how much of that price tag is profit right after paying for the rubber and shoelaces, but before paying for things like store rent or TV commercials.
+45.5%
-5.0%
+28.7%
Operating MarginThe 'day job' efficiency score. Out of every dollar a customer spends, this shows how many cents the company keeps after making the product AND paying for all the everyday corporate overhead (like salaries, marketing, and keeping the lights on).
-0.7%
-121.5%
+294.0%
Net MarginThe final take-home percentage. When you strip away every conceivable cost, tax, and interest payment, this is the exact number of cents the company truly gets to keep from every dollar in sales.
-10.0%
-156.1%
+101.3%
Free Cash FlowThe holy grail of corporate cash. It's the spendable, physical money left over after the business pays for its daily operations AND buys the big, expensive upgrades (like new factories or servers) it needs to survive. This is the 'free' money they can use to pay dividends or buy back stock.
$-162.2M
+28.9%
+127.2%
FCF MarginThe ultimate cash conversion rate. It shows how good the company is at turning regular sales directly into cold, hard, spendable cash. A high percentage means the business is an absolute cash-printing machine.
-3.3%
+26.0%
+129.0%
Debt / EquityThe financial risk gauge. It compares how much of the company's empire was built using borrowed money (loans) versus the owners' own money (shareholders). A high number means they are heavily leveraged and playing a riskier game; a low number means they are playing it safe.
137.1%
+99.5%
-29.7%
Current RatioThe 12-month survival check. It simply compares the cash they have right now (plus things they can quickly turn into cash) against the immediate bills they absolutely must pay this year. A score above 1 means they have enough in the wallet to cover the upcoming bills without panicking.
1.62x
-22.8%
+11.7%
Total AssetsThe absolute size of the company's empire. It bundles together absolutely everything of value they own—from the cash in the register and the inventory in the warehouse, to the software patents in the vault and the factories on the ground.
Operator: Good day, and welcome to the Under Armour First Quarter 2027 Earnings Conference Call. [Operator Instructions] Please note, this event is being recorded. I would like now to turn the conference over to Lance Allega, Senior Vice President, Finance and Capital Markets. Please go ahead.
Lance Allega: Good morning, and welcome to Under Armour's Fiscal 2027 First Quarter Earnings Call. Today's call is being recorded, and a replay will be available on our Investor Relations website shortly after the call concludes. Joining us this morning are Kevin Plank, President and CEO; and Reza Taleghani, Chief Financial Officer. Before we begin, please note that certain statements made on today's call are forward-looking statements within the meaning of federal securities laws. These statements reflect management's current expectations as of August 7, 2026, and are subject to risks and uncertainties that could cause actual results to differ materially. For a discussion of these results and risks and uncertainties, please refer to this morning's press release and our filings with the SEC, including our most recent Forms 10-K and 10-Q and other public disclosures. During today's call, we may reference certain non-GAAP financial measures. We believe these measures provide additional insight into the underlying trends of our business and when considered alongside our GAAP results. Reconciliations of these non-GAAP measures to the most directly comparable GAAP measures are included in today's press release and available on our Investor Relations website at about.underarmour.com. With that, thank you for joining us this morning and for your continued interest in Under Armour. I'll now turn the call over to Kevin.
Kevin Plank: Good morning, everyone, and thank you for joining us. Let me start with the headline. We're lowering our revenue outlook for the year while maintaining our adjusted operating income expectation. That's not the outcome we wanted on the top line, but it does reflect a business that is more disciplined and flexible than it was just a year ago. Consumer demand remains softer than we expected, particularly in North America and Asia Pacific. Our response isn't to chase that market lower. It's to continue simplifying the business, sharpening our product focus, improving marketplace execution and investing behind the innovation, athlete credibility and storytelling that will strengthen Under Armour over the long term. 90 days ago, I said we were entering the next phase of our transformation. The challenge now is convert internal progress into stronger consumer demand. That's the work in front of us, and it's what will position Under Armour for healthier growth over time. Last quarter, Sharon Lokedi won the Boston Marathon in our Velociti Elite 3 racing shoe, her second consecutive Boston victory in Under Armour. This quarter, Ferran Torres scored the World Cup winning goal for Spain in our Shadow Elite 4 boot. These are the moments this brand …