CitroTech Inc. operates as a holistic environmental solutions enterprise, delivering a comprehensive array of services. These offerings encompass on-location field operations, the ...
CitroTech Inc., formerly known as General Enterprise Ventures, Inc., is a publicly traded company on the NYSE American under the symbol CITR. The company specializes in the development and deployment of environmentally safe fire prevention technologies, particularly for homes and wood products. Its flagship products are EPA Safer Choice recognized ...CitroTech Inc., formerly known as General Enterprise Ventures, Inc., is a publicly traded company on the NYSE American under the symbol CITR. The company specializes in the development and deployment of environmentally safe fire prevention technologies, particularly for homes and wood products. Its flagship products are EPA Safer Choice recognized fire inhibitors that can be applied to lumber, wood products, and structures to reduce flammability and help stop wildfires. The company was originally incorporated in Nevada on March 14, 1990, and is headquartered in Greenwood Village, Colorado, with its main operations in Oceanside, California. As of the latest data, it employs approximately 14 full-time workers, indicating a small but specialized team. CitroTech operates in the environmental services and specialty chemicals sector, focusing on proactive fire defense solutions. The company has recently launched a global joint venture with Hexion to advance next-generation fire-protected wood products, indicating strategic growth efforts. Financially, the company has a market capitalization of about $73 million, with negative profitability margins, reflecting its growth stage. It has minimal debt and a strong current ratio, suggesting a solid liquidity position. Key personnel include CEO Wesley J. Bolsen, a seasoned entrepreneur with 25 years of experience, and the founder of the fire science behind CitroTech, who has spent 16 years developing the technology. The company aims to make fire defense simple, effective, and responsible for both residential and commercial applications, emphasizing sustainability and environmental safety.
YoYYoY means Year-over-Year. It compares the latest annual value with the previous annual value to show long-term trend strength.
QoQQoQ means Quarter-over-Quarter. It compares the latest quarter with the immediately previous quarter to show short-term momentum changes.
RevenueThe total money that came through the front door from selling things, before paying a single bill. Think of it as the grand total of every credit card swipe from customers. (YoY compares this year to last year's performance, while QoQ compares the current three months to the previous three).
$2.4M
+194.6%
-18.6%
Net IncomeThe absolute bottom line. If the company paid every single supplier, employee, banker, and tax collector, this is the actual money left in their pocket at the end of the day.
$-36.8M
-435.3%
+37.2%
Gross MarginThe basic markup. If they sell a $100 pair of sneakers, this percentage tells you how much of that price tag is profit right after paying for the rubber and shoelaces, but before paying for things like store rent or TV commercials.
+8.5%
+161.1%
-2123.7%
Operating MarginThe 'day job' efficiency score. Out of every dollar a customer spends, this shows how many cents the company keeps after making the product AND paying for all the everyday corporate overhead (like salaries, marketing, and keeping the lights on).
-692.7%
-5.6%
+3.4%
Net MarginThe final take-home percentage. When you strip away every conceivable cost, tax, and interest payment, this is the exact number of cents the company truly gets to keep from every dollar in sales.
-1546.9%
-81.7%
+22.8%
Free Cash FlowThe holy grail of corporate cash. It's the spendable, physical money left over after the business pays for its daily operations AND buys the big, expensive upgrades (like new factories or servers) it needs to survive. This is the 'free' money they can use to pay dividends or buy back stock.
$-6.1M
-212.9%
+13.8%
FCF MarginThe ultimate cash conversion rate. It shows how good the company is at turning regular sales directly into cold, hard, spendable cash. A high percentage means the business is an absolute cash-printing machine.
-254.6%
-6.2%
-5.9%
Debt / EquityThe financial risk gauge. It compares how much of the company's empire was built using borrowed money (loans) versus the owners' own money (shareholders). A high number means they are heavily leveraged and playing a riskier game; a low number means they are playing it safe.
21.8%
-21.5%
-74.8%
Current RatioThe 12-month survival check. It simply compares the cash they have right now (plus things they can quickly turn into cash) against the immediate bills they absolutely must pay this year. A score above 1 means they have enough in the wallet to cover the upcoming bills without panicking.
3.42x
+395.4%
+344.4%
Total AssetsThe absolute size of the company's empire. It bundles together absolutely everything of value they own—from the cash in the register and the inventory in the warehouse, to the software patents in the vault and the factories on the ground.
