Zebra Technologies Corporation, alongside its affiliated entities, delivers enterprise asset intelligence solutions globally within the automatic identification and data capture (AIDC) sector. ...
Zebra Technologies Corporation, headquartered in Lincolnshire, Illinois, is a global technology company that specializes in enterprise asset intelligence and work execution. Founded in 1969 by Ed Kaplan and Gerhard Cless, Zebra has grown from a manufacturer of high-speed electromechanical products into a market leader in rugged mobile computing, barcode scanning, RFID technology, thermal printing, and real-time location systems. The company operates through two segments: Asset Intelligence & Tracking and Enterprise Visibility & Mobility, offering a comprehensive portfolio that includes specialized printers for labels, wristbands, tickets, and plastic cards, as well as advanced RFID printers and thermal card printers for secure identification. Zebra also manufactures barcode scanners, image capture devices, rugged tablets, and enterprise-grade mobile computers. Its software suite covers physical inventory management, workforce management, workflow execution, prescriptive analytics, and communication tools, complemented by cloud-based subscriptions and robotics automation. Zebra provides extensive support services including maintenance, technical assistance, repairs, and managed services. With over 10,700 employees, the company serves a broad range of industries and reaches customers through direct sales and channel partners. Financial metrics indicate a market cap of over $17 billion, with strong profit margins and a focus on innovation, holding near 8,000 patents globally. The company is committed to empowering frontline workers with intelligent solutions, enhancing operational efficiency and visibility across supply chains, healthcare, retail, and public sectors. Zebra's leadership includes CEO William Burns and Chair Anders Gustafsson, and the company is publicly traded on NASDAQ under the ticker ZBRA.
