Rumble Inc. provides video sharing and cloud services platform in the United States, Canada, and internationally. The company offers Rumble Video, a ...
Rumble Inc. (NASDAQ: RUM) is a Canadian-American online video platform, web hosting, and cloud services business founded in 2013 by Canadian technology entrepreneur Chris Pavlovski. Headquartered in Longboat Key, Florida, with additional operations in Toronto, Canada, Rumble has grown to approximately 156 employees as of the latest data. The company's ...Rumble Inc. (NASDAQ: RUM) is a Canadian-American online video platform, web hosting, and cloud services business founded in 2013 by Canadian technology entrepreneur Chris Pavlovski. Headquartered in Longboat Key, Florida, with additional operations in Toronto, Canada, Rumble has grown to approximately 156 employees as of the latest data. The company's mission is to provide an alternative video-sharing platform that champions free speech and supports creators through rights management and monetization tools.
Rumble operates several core products: Rumble Video, a free and subscription-based video sharing platform that hosts a wide range of content from independent creators to professional media; Rumble Studio, a multi-platform livestreaming and monetization service that enables creators to broadcast live and earn revenue; Rumble Advertising Center, an in-house advertising marketplace that connects advertisers with Rumble's audience; and Rumble Wallet, a non-custodial crypto wallet integrated into the platform that allows viewers to tip creators in cryptocurrency. Additionally, Rumble offers Rumble Cloud, an Infrastructure-as-a-Service (IaaS) providing compute, storage, security, and networking solutions to businesses.
The company generates revenue through various streams including advertising (banner, display, video pre-roll/mid-roll), creator sponsorships, subscriptions, pay-per-view, and tipping. As of the trailing twelve months (TTM), Rumble reported a market capitalization of approximately $2.77 billion, with a stock price of $6.385. The company's financial performance shows significant investment in growth, with a revenue of around $102.4 million but negative operating margins and cash flow, reflecting heavy spending on expansion and product development. Key financial metrics indicate a price-to-sales ratio of 27.09, a negative earnings per share (-$0.419), and a book value per share of $0.957. The company has a strong balance sheet with a current ratio of 4.704, minimal debt (debt-to-equity ratio of 0.006), and substantial cash reserves.
Rumble has recently formed strategic partnerships, such as with UFC, launching 'Rumble Sports', and with an AI giant, which has boosted its stock price significantly. The platform reports 67 million monthly active users as of September 2024, making it a significant player in the video-sharing market. The company is led by CEO Chris Pavlovski, who has over 20 years of entrepreneurial experience, and its management team focuses on positioning Rumble as a 'freedom-first' alternative to mainstream platforms like YouTube. Rumble's vision includes expanding its cloud services, enhancing creator monetization, and building a robust advertising ecosystem. Despite competitive challenges and regulatory scrutiny around content moderation, Rumble continues to grow its user base and diversify its offerings, aiming for long-term profitability and market leadership in the free-speech-oriented internet segment.
YoYYoY means Year-over-Year. It compares the latest annual value with the previous annual value to show long-term trend strength.
QoQQoQ means Quarter-over-Quarter. It compares the latest quarter with the immediately previous quarter to show short-term momentum changes.
RevenueThe total money that came through the front door from selling things, before paying a single bill. Think of it as the grand total of every credit card swipe from customers. (YoY compares this year to last year's performance, while QoQ compares the current three months to the previous three).
$100.6M
+5.4%
+58.6%
Net IncomeThe absolute bottom line. If the company paid every single supplier, employee, banker, and tax collector, this is the actual money left in their pocket at the end of the day.
$-81.8M
+75.8%
-161.5%
Gross MarginThe basic markup. If they sell a $100 pair of sneakers, this percentage tells you how much of that price tag is profit right after paying for the rubber and shoelaces, but before paying for things like store rent or TV commercials.
+14.2%
+131.4%
+196.1%
Operating MarginThe 'day job' efficiency score. Out of every dollar a customer spends, this shows how many cents the company keeps after making the product AND paying for all the everyday corporate overhead (like salaries, marketing, and keeping the lights on).
-76.7%
+44.1%
-47.9%
Net MarginThe final take-home percentage. When you strip away every conceivable cost, tax, and interest payment, this is the exact number of cents the company truly gets to keep from every dollar in sales.
-81.3%
+77.0%
-64.9%
Free Cash FlowThe holy grail of corporate cash. It's the spendable, physical money left over after the business pays for its daily operations AND buys the big, expensive upgrades (like new factories or servers) it needs to survive. This is the 'free' money they can use to pay dividends or buy back stock.
$-74.5M
+16.9%
-417.1%
FCF MarginThe ultimate cash conversion rate. It shows how good the company is at turning regular sales directly into cold, hard, spendable cash. A high percentage means the business is an absolute cash-printing machine.
-74.0%
+21.2%
-226.1%
Debt / EquityThe financial risk gauge. It compares how much of the company's empire was built using borrowed money (loans) versus the owners' own money (shareholders). A high number means they are heavily leveraged and playing a riskier game; a low number means they are playing it safe.
0.7%
+124.4%
+5849.3%
Current RatioThe 12-month survival check. It simply compares the cash they have right now (plus things they can quickly turn into cash) against the immediate bills they absolutely must pay this year. A score above 1 means they have enough in the wallet to cover the upcoming bills without panicking.
5.84x
+830.6%
-55.0%
Total AssetsThe absolute size of the company's empire. It bundles together absolutely everything of value they own—from the cash in the register and the inventory in the warehouse, to the software patents in the vault and the factories on the ground.
Operator: Good afternoon, ladies and gentlemen, and welcome to RUM Group Second Quarter 2026 Earnings Conference Call. [Operator Instructions] This call is being recorded on Monday, August 10, 2026. I would now like to turn the conference over to Shannon Devine, Investor Relations for RUM Group. Please go ahead.
Shannon Devine: Thank you, operator. I'm here today with Chris Pavlovski, Founder, Chairman and CEO of RUM Group; and Mike Masci, CFO. A press release detailing our second quarter 2026 results was released today and available on our Investor Relations website. Before we begin the formal presentation, I'd like to remind everyone that statements made on this call may include predictions, estimates or other information that may be considered forward-looking. All forward-looking statements are made only as of the date of this call and should be considered in conjunction with the company's cautionary statements in our earnings release and the factors included in our filings with the SEC. Future company updates will be available via press release and the company's identified social media channels. I will now turn the call over to RUM Group's Founder, Chairman and CEO, Chris Pavlovski.
Christopher Pavlovski: Good afternoon, everyone, and thank you for joining us. Last quarter, I told you this would be the last call before Rumble meaningfully entered the cloud and agentic AI era. Today, I'm glad to say that transformation is complete. On June 17, we closed our acquisition of Northern Data, securing approximately 85.2% of its outstanding shares. And with the deal closed, we renamed our parent company, RUM Group, Inc. We now operate 2 distinct, synergistic business units: Rumble, our Video platform; and Quake AI, our new cloud and AI infrastructure business, combining Rumble Cloud with Northern Data's estate of roughly 22,000 NVIDIA H100 and H200 GPUs. To kick off our first earnings call as a combined company, I'm thrilled to announce that our revenue for the second quarter was $40.4 million, up 61% from $25.1 million in the second quarter of 2025. I'm proud to say it's been nearly 5 years since we announced being public, and we're still posting all-time records for our company, and we anticipate that we will post another all-time record in the next upcoming quarter. I want to spend a minute on the strategic logic here because I think it's important for everyone on this call to understand where we are headed. Rumble spent years building its own rails as a speech platform, our own bare metal compute, our own CDN and the network to deliver low latency streaming at scale. Combine that now with an AI compute-as-a-service business like Northern Data, and you get a compelling end-to-end AI infrastructure company. That's Quake AI, and it's going to be the financial engine of RUM Group going forward. On execution, Quake AI's existing GPU estate is running at more than 85% utilization today, up sharply from where it stood not long ago. That improvement …