Plutux
$23.33
-0.51%
2026-09-03 16:00:01 EDT-$0.12
Consumer Cyclical
Auto - Recreational Vehicles
NASDAQ
Active Trading

MasterCraft Boat Holdings, Inc., a company founded in 1968 and based in Vonore, Tennessee, operates as a designer, manufacturer, and marketer of ...

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$23.33
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MasterCraft Boat Holdings, Inc. is a prominent player in the recreational marine industry, known for its innovation and premium positioning. The company was founded in Maryville, Tennessee, in 1968, and later moved its headquarters to Vonore, Tennessee. It went public on NASDAQ in July 2015 under the symbol MCFT, initially ...MasterCraft Boat Holdings, Inc. is a prominent player in the recreational marine industry, known for its innovation and premium positioning. The company was founded in Maryville, Tennessee, in 1968, and later moved its headquarters to Vonore, Tennessee. It went public on NASDAQ in July 2015 under the symbol MCFT, initially as MCBC Holdings, Inc., and adopted its current name in November 2018. The company designs, manufactures, and markets a diverse portfolio of recreational powerboats, catering to enthusiasts of water skiing, wakeboarding, wake surfing, fishing, and general leisure boating. The business is segmented into three main areas: MasterCraft, which produces high-performance sport boats and luxury day boats under the MasterCraft and Aviara brands; NauticStar, which focuses on saltwater fishing and recreational boats; and Crest, which specializes in pontoon boats. The company also offers a variety of boat types, including ski/wake, outboard, and sterndrive models, as well as accessories like trailers and aftermarket parts. Distribution is handled through a network of independent dealers across North America and internationally, ensuring a wide market reach. Financially, MasterCraft has shown resilience with a market capitalization of about $396 million, a price-to-earnings ratio of 35.6, and a beta of 1.075. The company maintains a solid balance sheet with minimal leverage, positive working capital of over $64 million, and strong liquidity ratios, including a current ratio of 1.83 and a cash ratio of 0.97. Its profitability margins, while moderate (gross margin ~22.8%, net margin ~3.7%), reflect ongoing investments in innovation and brand development. The company generates consistent free cash flow, with trailing free cash flow of about $25.6 million, and prudent capital expenditures relative to depreciation. Leadership is currently headed by CEO Bradley Nelson, who took office in March 2024, bringing over 30 years of executive experience. The company also emphasizes its commitment to quality and customer satisfaction, positioning itself as a leader in the premium boating segment. With a strong brand heritage, a diverse product lineup, and strategic acquisitions (such as the recent expansion with Aviara), MasterCraft continues to strengthen its competitive edge. Its focus on innovation, operational efficiency, and shareholder value makes it a notable entity in the consumer cyclical sector.
Founded
1968
Employees
700
CEO
Bradley Nelson
Full Name
MasterCraft Boat Holdings, Inc.
Sector
Consumer Cyclical
Industry
Auto - Recreational Vehicles
ROE
5.95%
Market Cap
$0.57B
Current Ratio
1.83
WACC
9.59%
ROIC
6.22%

Contact Information

423 884 2221
100 Cherokee Cove Drive, Vonore, TN 37885

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